Who doesn’t enjoy receiving a postcard in the mail? Usually, the only postcards that we see in our mailboxes are those we get from friends who are on holiday. Beautifully colored photographs of palm trees, flowers, and other scenery can brighten our day, and make us wish we were on holiday ourselves! If you have …
Have you ever noticed that the most popular style of brochure for the small business owner or operator seems to be the tri-fold? Have you ever wondered why? It is because the tri-fold brochure will fit perfectly into a #10 business size envelope. Actually, the moniker of tri-fold is really unsuitable for this brochure. It …
What do you want to tell the world about your business? Any message you want to convey can be done in a tasteful manner with a well-designed product brochure. No matter what kind of business you own or operate, you need the kind of advertising that a brochure is able to do for you. However, …
So you have started your own business! Congratulations! You are just beginning to feel settled in your new position as business owner, and have discovered that in order to make a profit, you have to have a budget. In fact, you probably need more than one budget, but the one we are discussing here is …
No matter what the price of gasoline is, people are still going to drive their cars and trucks on a daily basis. They must go back and forth to work and school, and depending on their commute time, will end up spending a good amount of time sitting in traffic. It’s only natural for a …
When using brochures as a marketing tool, remember that the brochure itself may be the only part of you that some people and businesses will ever see. In a sense, that brochure becomes your identity. So, it will pay off for you to pay particular attention to how “you” look before going out to “meet …
Wouldn’t it be nice to have the ability to promote your business all year long with just one initial investment? You can, you know! Those who have been a part of the business world for a long time know and each year count on the fact that giving out a nice promotional calendar to their …
How would you like to have a promotional tool for your business that would make marketing quick and easy, inexpensive, and even fun? Create a booklet, either to see or to hand out for free! “Oh, I can’t do that,” you might be thinking. “That’s an awful lot like writing a book! There’s just no …
A brochure is one of the most cost-effective ways to help you to expand your business. Far cheaper in the long run than most types of advertising, brochures are a fantastic marketing tool. You don’t need a big advertising budget to be able to afford to use brochures in your business, and you don’t have …
If you have been brainstorming lately, trying to figure out an effective way to advertise your business that doesn’t cost the earth to start up and maintain, then you need to consider using posters as advertisements. A great place to go when you are planning your poster printing is Dark Horse Print and Design. Not …