Chat with us, powered by LiveChat

The Psychology of Colour: Choosing the Right Colour for Your Event Promotional Material

Choosing the right colour. It sounds so simple, but it can be a devilishly difficult challenge for event managers. Colour is critical to the success of your event, and this applies across the entire event – from the marketing collateral that you send out prior to the event, right through to what attendees see on …

How to Make Effective Promotional Materials

For any group, event or business to be successful, it is important that they have an effective way of promoting themselves, and while there are all sorts of high-tech forms of marketing these days, some of the most effective mediums are old-school promotional materials. The following are a few helpful tips for ensuring your promotional …

Key Information to Include on Your Promotional Flyers

Promotional flyers can be an effective way to get word out about your business, but make sure you get the best possible value for your money by including all of your important information. Before you get your flyer printing done, make sure the following key pieces of information are on your promotional flyer. Who you …

How to Make a Great First Impression at Networking Events

Do you plan on attending some networking events in the near future? Have you been ordering promotional materials from a business card printing company? There are a lot of things you can do to prepare yourself for a networking event. Just showing up and passing out cards is only one step. You must also try …

5 Promotional Tools That Won’t Break the Bank

Effective promotion is critical to the success of any business, but not every organisation has the marketing budget of a global fast food giant or multinational oil company. This means that expensive types of promotion, such as television advertising or product placement, may not be possible. There are plenty of other options though that won’t …

4 Steps to A Killer Gig Poster/Flyer

Somehow, good music and concert flyers always seem a darn sight cooler than posters for just about anything else. Although they are essentially mass advertising, a good gig poster never seems contrived or corporate, and in fact seem more like art, perhaps because music itself is an art form. That being said, it is possible …

4 Ways to Tell the World About Your Business

The world we live in today is crowded. It’s crowded with people, crowded with things, crowded with cars and crowded with businesses selling every product and service you could possibly think of. Because of this, sometimes you need to shout to be heard. The only way to get ahead is to make sure that your …