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Why Professional Printing is a Good Idea

With the proliferation of electronic communications, you might imagine that printing is becoming less important than it was previously. Couple this with the ever increasing availability of do it yourself printing options and it is easy to see why many businesses are deciding not to use professional printers. This is usually a mistake however; whether …

All About Colour in Print Media

Colour in print media and digital media is very different although it may appear the same to our eyes. Here we discuss the differences in colour on your computer screen and on your digital camera and that of when you are printing. Specific colour changes and file types are necessary for certain types of printing. …

Photographing for Print Media

Whether we will use photography for our business card printing or even printing out good quality photos there are elements of photography that we should consider for print media compared to just uploading or using those images on our computers or for display on the in the internet. Here are the essential points to help …

Customised Promotional Material Will Turn Heads!

Have you ever thought about using customised promotional material for your business? If you haven’t, this is definitely something you should consider. With such a wide variety of products available that are suitable for customisation, your business name and message can easily reach hundreds of potential customers each day. Why should you choose customised promotional …

Print Advertising and Your Business

Anyone who spends a lot of time online may be unaware of the popularity of print media today. When you shop online, read the news online, and make use of online magazines, you don’t really have time to pay much attention to advertising that is anywhere else. Despite the ease and speed with which one …

Using Print Advertising To Your Advantage

If you’ve put your business on a diet – or rather, if you have a budget for your business, you’ll be glad to know that using print advertising does not have to be horribly expensive. In fact, print advertising can be used to your advantage rather easily when you are staying within the confines of …