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Seasonal Marketing Ideas

In the world of marketing ‘Seasonality’ is an area of constant focus. By looking at seasonality we can take advantages and make cost savings by better understanding trends in our market. Seasonality is about looking at all the regular and constant market trends for your business. By extrapolating on this we can apply strategies on …

6 Novel Marketing Ideas

Marketing is big business. However not all marketing has to be big cost. Good marketing is about getting people to remember your message and not just to getting it to them. Sometimes great ideas are what make the marketing difference. On the other hand, poor marketing can be detrimental to business. Bombarding potential customers and …

How to Use Printing For Your Special Event

There are several important events in people’s lives that they want to go off without a hitch. Weddings, in particular, spring to mind. Having a professional printer printing the required articles ensures a smart looking result. While not on the same scale as book printing, printing for a special event needs a little bit of …

6 Tips For Attracting Customers With Vouchers

A brochure is one of the most cost-effective ways to help you to expand your business. Far cheaper in the long run than most types of advertising, brochures are a fantastic marketing tool. You don’t need a big advertising budget to be able to afford to use brochures in your business, and you don’t have …

6 Great Ways To Target Customers

The importance of marketing in attracting customers is well known to most good businesses. Printing solutions like book printing and brochure printing serve their purposes. The internet is also another tool that cannot be ignored. Combining all the ways one has to communicate with customers forms the basis of an integrated marketing plan. The more …