Why a Metallic Business Card Could Be Your Next Best Marketing Investment

If you want to really set a strong impression, you should consider getting business cards made out of an unusual material. People are experimenting with ever-more creative ideas for the designs of their business cards, to help them leave a strong impression. However, have you ever thought about a metallic business card? Take for example …

Everything You Need to Know to Make Memorable Brand Stickers that Really Stand Out

Stickers

Stickers are one of the oldest tricks in the marketing book, and they still remain as relevant now as they ever have been. A well-designed sticker will catch the eye of any consumer and instantly give you that all-important brand recognition. With so many stickers in circulation, and so many brands competing for consumer attention, …

Why the Most Organised and Efficient Employees Still Use Paper-Based Books and Diaries

Diaries

We keep getting told that we should digitise the office’ and move as much as we can to our computers. There are certainly benefits to computers (what modern workplace doesn’t rely on them?), however the zeal in embracing technology can sometimes make us lose sight of the benefits of using paper-based materials too.   There …

How to Write a Great Brochure

Dark Horse - Write a Great Brochure

Brochures remain one of the most effective marketing mediums available to businesses. This is because people appreciate having good quality, tactile information and are willing to spend longer looking at a brochure than they would reading a digital advertisement or similar. The benefits for your business are that you can provide more information through a …

11 Essential Graphic Design Tips for Beginners

Dark Horse - Graphic Design Tips for Beginners (2)

Many designers that walk among us are actually not university-trained graphic designers at all. Thanks to the internet and the plethora of apps and websites out there, even the most design-challenged people can become great graphic designers. But, there are some essential things you need to know if you’re going to dabble in the design …