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Make Your First Impression Last: 10 Creative Business Card Designs To Inspire You

Business cards. Isn’t there an app for those? You’d think so, but the reality is that business cards are here to stay. If you’re serious about looking professional in today’s marketplace, you not only need a business card, you need a business card that is going to make that first impression last.

Business cards today are more than just an exchange of pleasantries. When information is so easily shared online, the business card is a physical representation of your company’s image. You could just send your customers an email, but a well-designed business card has a lot more impact. In fact, if you design it well, your customers will not only keep your business card on hand, but they’ll also show it to other potential customers.

So what are the secrets to business card design? An effective business card presents your company in a good light and is something your target customer wants to hold on to. Yes, it really is that simple. Here are some of our favourite business cards from around the world.

People hold onto business cards which:

1. Make them feel good

We’ve heard that Apple uses this one for recruitment. It’s genius.

Image via Imgur
Image via Imgur

2. Are the start of a friendship

This one’s a clever manipulation of text and graphics.

Image via Re-Blog
Image via Re-Blog

3. Make them think

Ok, it’s a little geeky, but we love how The Woz assumes we’re just as clever as him.

4. Are great souvenirs.

These guys know their customers. They’re tourists, of course they want souvenirs and it’s a great way to showcase Aboriginal art.

5. Are representative of the type of business they’re promoting

Precise needlework is exactly what you want from an acupuncturist and this card displays it well.

Image via Behance
Image via Behance

6. Have an unexpected application.

Maybe it only has one application, but who wouldn’t pick up this business card and keep it in their wallet until they had an urgent need for a cheese grater?

Image via Gizmodo
Image via Gizmodo

7. Contain a gift

This is a great way to grow your customer base.

Image via Financial Hack
Image via Financial Hack

8. They can share easily

This is a brilliant card for a divorce lawyer, but word of mouth advertising is effective for most businesses. If your customers are sharing your cards then your marketing plan is working.

9. Are beautiful

Card stock, embellishments and design are always a good way to go.

Image via Craft Hubs
Image via Craft Hubs

10. Might come in handy one day

Think outside the square, if something your customers would use comes in the shape of a business card then see if you can get your business details printed on it. We’re thinking that every cyclist that walks into this shop walks out with one of these cards.

Image via Rethink Canada
Image via Rethink Canada

These are just some of our favourites, but there are many reasons why people hold onto business cards. Discuss ideas at your business about how you can best present your business on a card. We’d love to feature your new design on this page.

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